The brands conducting business in the whole world are always in search of creative new ways to engage their audiences. These new ways can either be digital or may be using traditional ways of marketing. Lately, brands all over the world have been trying to find Wikipedia page creators for hire as wiki pages have been known to be the most innovative way of creating credibility of their businesses. These pages are very effective in helping businesses rank higher in search engine results, boost conversions rates for business organizations, help drive organic traffic to web pages and generate more sales revenue. What other effects can be observed?